Below are some of the most common mistakes that businesses and people make when it comes to social media networking. Try to avoid all of these.

1. Setting up a blog, Facebook, LinkedIn or Twitter page and then not providing updates. Would you send out a blank newsletter to your customers ??

2. Thinking I understand social media and I can just do it myself. It may be more cost-effective or time-effective to delegate certain social media responsibilities to a company that specializes in it or for someone else to handle.

3. Forgetting that social media is about creating interaction with your clients or customers, not just about sending out information.

4. Clicking onto a site for “business” and then getting distracted by other information or friend updates.

5. Spending too much time on sites you enjoy and not fully evaluating whether that particular site is the most effective one for your time and efforts.